Property Marketing & Leasing
When I first started managing properties with Elevate Property Solution, I realized that marketing isn’t just posting a listing—it’s about making tenants fall in love before they even step inside. In today’s competitive rental market, attracting quality tenants fast requires strategy, high-quality visuals, and smart exposure. That’s why I combine professional photography, multi-platform listings, and pricing analysis to make your property stand out, lease quickly, and maximize your income.
Professional Property Photography & Videography: I remember a duplex in downtown Detroit that had been on the market for months. The photos were dark and made the rooms feel cramped. I brought in professional lighting, staged the apartment, and created a video walkthrough. Within a week of updating the listing, we had multiple applications. High-quality visuals not only attract tenants but help them imagine living in the space, which accelerates leasing.
MLS & Online Listing Syndication: I ensure every property is listed on Zillow, Realtor.com, Apartments.com, and MLS. For a 3-bedroom in Ann Arbor, syndicating the listing brought in tenants relocating from outside the city. Multi-platform exposure guarantees your property reaches as many qualified renters as possible, reducing vacancy time.
Sign Placement & Lead Capture: I place signs in high-traffic areas with QR codes linking directly to the listing. One day, a couple driving by scanned the code and submitted an application before our next scheduled showing. Real-time lead capture ensures no potential tenant is missed.
Comprehensive Tenant Screening: I don’t just accept the first applicant. I check credit, background, eviction history, income, and employment. Once, a tenant seemed ideal, but a detailed background check revealed previous late payments. Rejecting that applicant allowed me to place a more reliable tenant, protecting the owner’s investment.
Lease Drafting & Execution: I draft leases that comply with local laws and clearly define rent, responsibilities, and rules. I also use digital signing, so tenants can sign remotely, and owners don’t risk lost paperwork. Proper lease execution prevents misunderstandings and ensures smooth move-ins.
Rental Pricing Strategy & Market Analysis: I use real-time market data to set competitive rental prices. In Ypsilanti, pricing an apartment just $50 below market generated multiple applications within two weeks. Strategic pricing minimizes vacancy and maximizes revenue.
Showings & Open House Coordination: I schedule showings at tenant-friendly times, including evenings and weekends. For one client, a virtual open house allowed out-of-state tenants to apply sight unseen, resulting in a fast lease. Coordinated showings boost engagement and shorten vacancy periods.
Final Thought: Marketing and leasing go beyond posting photos—they require strategy, presentation, and timely action. I ensure your property is showcased professionally, reaches the right tenants, and leases quickly, so you enjoy stress-free rental income.
FAQs:
- How fast can my property be rented? I’ve leased properties in as little as one week with professional marketing.
- Do you offer virtual tours? Yes, I provide 360° and HD walkthroughs to attract remote tenants.
- Can I approve tenants before signing? Absolutely, the final approval always remains with the owner.
- How is rental pricing determined? I analyze local market trends, comparable listings, and tenant demand.
- Do you monitor for listing fraud? Yes, I actively prevent unauthorized or fake listings online.
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